By Alex Klaushofer. Leading US hyperlocal TBD is downsizing, slashing its staff and dumping its news coverage in favour of local entertainment and lifestyle content.
The decision by the Washington-based site will come as a disappointment to watchers of the hyperlocal model. Launched last summer as a pioneering model for local newsgathering, the site quickly gained impressive viewing stats – 1.5 million unique visitors – but has failed to translate the numbers into $$$.
Links to the some of the wave of comment inspired by the news can be found at Poynter.