Niche Archive

  • Foundation funding reveals murky world of farm subsidies

    Foundation funding reveals murky world of farm subsidies

    Case study by Tim Dawson. Michael Heseltine always enjoyed being considered one of the ‘big beasts’ of British politics.  Less well known, until recently, is that he has long been a recipient of around £90,000 of annual funding from the EU’s Common Agricultural Policy (CAP).  Lord Hesseltine, who founded the magazine company Haymarket, is thought [...]

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  • Sail racing ‘app mag’ enters unchartered waters

    Sail racing ‘app mag’ enters unchartered waters

    Sail racing is possibly the first ‘back bedroom’ iPad magazine to launch – and to judge by the initial response, it looks set to blaze a trail.  Established and self-financed by  Justin Chisholm for ‘around £10,000’, its target was to reach 10,000 views and downloads by the first week in February.  It passed that milestone [...]

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  • New magazine aims to cash in on Good Life

    New magazine aims to cash in on Good Life

    Amid the endless tales of failing titles, the launch of a new monthly suggests the traditional model for magazine publication may be alive and, er, laying. Your Chickens, which goes on sale tomorrow in newsagents and supermarkets across Britain, aims to find a market among the 500,000 people who keep hens in their back gardens. [...]

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  • James ‘pay nowt’ Brown: saviour or saboteur?

    James ‘pay nowt’ Brown: saviour or saboteur?

    Sabotage Times, James Brown’s latest venture aims to be an online showcase for new writing talent.  Aspiring journalists give their material to the site for nothing, and, so the plan goes, gain attention and lustre from being published by the founder of Loaded and former editor of GQ.  The 200 or so contributors only receive [...]

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  • Hyperniche offers new model for journalism

    Hyperniche offers new model for journalism

    You could describe it as hyperniche. A news start-up providing in-depth reporting on disability issues, Disability News is already proving itself a viable model for quality journalism. John Pring launched the subscription-funded news service for campaigning organisations in April 2009. A former staffer at Disability Now with ten years’ experience covering disability issues, he was [...]

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  • Advertising that puts publishers in control

    Advertising that puts publishers in control

    Journalists and website owners who expect the web to deliver them a living are set to be disappointed, warns entrepreneurial publishing pioneer Rick Waghorn.  However, by making use of his Addiply, advertisement placement system, they can offer a genuine service to their community and start to earn in a way that Google’s AdSense simply does [...]

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  • Journalism graduates get hyper (local)

    Journalism graduates get hyper (local)

    Hyperlocal start-up The Lincolnite has declared itself open for advertising business. The Lincolnite was launched an experiment in May when journalism graduates of the University of Lincoln realised the city had no dedicated local news provider. Since then, it has built a team of staff and freelances, secured a grant from Enterprise@Lincoln, and now gets [...]

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  • Council paper clamp-down announced

    Council paper clamp-down announced

    Local authorities will be prevented from producing more than four newspapers a year, and ‘propaganda papers’ will no longer allowed under new rules proposed today by UK Communities Secretary Eric Pickles.  Initiating a six week consultation of the draft regulations, Pickles, a combative former leader of Bradford Metropolitan District Council, said:  “An independent local press [...]

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  • Need viewers? Hire bloggers

    Need viewers? Hire bloggers

    ‘Newsblogging’ represents the next step in the evolution of journalism, according to its ‘inventors’ SixEstate.com, of New York. Their concept is a startling simple. Fresh, interesting content is the best way to drive readers to a website, so the company marries experienced professional journalists with organisations, commercial and campaigning, that want to ‘connect [an organisation] with news [...]

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  • The Business Desk nets 50,000th subscriber

    The Business Desk nets 50,000th subscriber

    The Business Desk, the online news service targeted at the business community of the north west, celebrated its 50,000 subscriber this week. Subscribers are key to the business model of the company, which was started by regional journalist turned entrepreneur David Parkin, three years ago. Parkin insists that free content is king, and arguing that [...]

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