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Traditional media Archive
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Hard data shatters hyperlocal dream
Report by Alex Klaushofer. When hyperlocal publisher Chris Thomas was casting about for a topic for his postgraduate research, he decided to investigate some of the claims about the rise of hyperlocalism, and come up with some hard data about who is using them, and why. ‘There’s a lot of hype about hyperlocals, but there’s [...] -
New pay-what-you-want mag shows appetite for longform journalism
Case study by Alex Klaushofer. This week sees the dropping onto doormats of Issue One of The Blizzard – a quality, quarterly football magazine offered to readers on a pay-what-you-like basis. The digital edition of the magazine came out on Thursday in a launch timed to come ahead of the Champions League Final at the [...] -
Sex, death and celebrity – the other enemies of quality journalism
Comment by Alex Klaushofer. It’s one of those stories behind the story – the fact that alongside the well-worn narrative about the crisis in financing journalism runs another tale of a cultural shift which, over the past decade, has led to the British media becoming less and less receptive to serious reporting. In the interview [...] -
Bureau of Investigative Journalism celebrates first birthday
Case study by Alex Klaushofer. The Bureau of Investigative Journalism, the not-for-profit organisation established to help reverse the decline of investigative journalism in Britain, celebrates its first birthday today. Launched on 26th April 2010 thanks to a £2 million grant from the Potter foundation, the organisation espouses an unashamedly non-commercial funding model, conducting the kind [...] -
Old model for new journalism – weekly paper proves sustainable
Case study by Alex Klaushofer. You could call it the new traditionalism. The Cleethorpes Chronicle is a rare beast – a weekly local newspaper, a start-up bucking the trend of the decline of print, launched in the teeth of recession and funded by advertising. The paper was founded in March 2008 by editor Nigel Lowther [...] -
IPC’s cautious embrace of digital
Case study by Tim Dawson. As publishers fall over themselves to unveil iPad editions, IPC has the quiet satisfaction of being well ahead of the game. The magazine publisher has been offering online subscriptions through Zinio for seven years. Today nearly all of its 60 titles are available through the multi-platform American distributor. “Initially we [...] -
Foundation funding reveals murky world of farm subsidies
Case study by Tim Dawson. Michael Heseltine always enjoyed being considered one of the ‘big beasts’ of British politics. Less well known, until recently, is that he has long been a recipient of around £90,000 of annual funding from the EU’s Common Agricultural Policy (CAP). Lord Hesseltine, who founded the magazine company Haymarket, is thought [...] -
New magazine aims to cash in on Good Life
Amid the endless tales of failing titles, the launch of a new monthly suggests the traditional model for magazine publication may be alive and, er, laying. Your Chickens, which goes on sale tomorrow in newsagents and supermarkets across Britain, aims to find a market among the 500,000 people who keep hens in their back gardens. [...]